Launched in February 2024, Cécred is a haircare brand inspired by global haircare rituals and founded by singer Beyoncé. The brand's philosophy goes beyond haircare products, aiming to elevate the experience into a sacred ritual of self-expression. Cécred offers an initial eight-product collection featuring cleansing, conditioning, and strengthening options. These products are formulated with a unique "Bioactive Keratin Ferment" and showcase honey as a prominent ingredient. See Coupons & Promos
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