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Rihanna was inspired to create Fenty Beauty after years of experimenting with the best-of-the-best in beauty—and still seeing a void in the industry for products that performed across all skin types and tones. Starting with Fenty Beauty foundation, she launched a makeup line "so that women everywhere would be included," focusing on a wide range of traditionally hard-to-match skin tones, creating formulas that work for all skin types, and pinpointing universal shades. From the award-winning Pro Filt'r Foundation that changed the game with 50 inclusive shades, to everyone's must-have Fenty lip gloss, Gloss Bomb, Fenty Beauty products are designed to feel lightweight and love to be layered. Most importantly, Rihanna creates makeup to inspire: "Makeup is there for you to have fun with," she says. "It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different." Not sure where to start? Take our foundation shade finder quiz and get matched with unique shade recommendations based on your skin tone.
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Fenty Beauty offers Up to 68% OFF Sale. Free Shipping.
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Fenty Skin now offers 25% OFF Sitewide without any code. Free shipping on any U.S. order.
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Fenty Beauty now offers 25% OFF sitewide for your order with free shipping. Gifts with $65+ orders.
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$28.50$38 PRO FILT'R SOFT MATTE LONGWEAR FOUNDATION
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$28.50$38 KILLAWATT FREESTYLE HIGHLIGHTER
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$19.50$26 STUNNA LIP PAINT LONGWEAR FLUID LIP COLOR
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$111$148 FENTY SKIN VAULT 5-PIECE AM + PM SKINCARE ESSENTIALS
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$30$40 FENTY SKIN TRAVEL-SIZE START'R SET
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$28.50$38 GLOSSY POSSE: FANTASY 4SUM MINI GLOSS BOMB COLLECTION
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Fenty Beauty + Fenty Skin: Free Mini Gloss Bomb with Any Gloss Bomb Heat Purchase. Free standaed shipping on all US orders.
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Fenty Beauty + Fenty Skin now offers Up to 50% OFF Sale and free shipping on all US orders.
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£12£24 GALAXY 2-WAY EYESHADOW BRUSH
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£28£36 KILLAWATT FOIL FREESTYLE HIGHLIGHTER DUO
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£16£18 MATTEMOISELLE PLUSH MATTE LIPSTICK Find your shade TRY SHADE ON MATTEMOISELLE PLUSH MATTE LIPSTICK
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£46£54 MATCH STIX TRIO
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£51£63 HYDRATING + SOFT MATTE COMPLEXION ESSENTIALS WITH SPONGE
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£27£36 PRO FILT'R HYDRATING LONGWEAR FOUNDATION
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Fenty Beauty offers 25% OFF $100 Orders. Free Standard 3-Day Shipping on All U.S. Merchandise Orders.
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$38 GLOSSY POSSE: FANTASY 4SUM MINI GLOSS BOMB COLLECTION
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$36 PRO FILT'R SOFT MATTE POWDER FOUNDATION
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$25 STUNNA LIP PAINT LONGWEAR FLUID LIP COLOR
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$36 PRO FILT'R SOFT MATTE LONGWEAR FOUNDATION
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$25 RESTING PEACH FACE CREAM BLUSH + MINI GLOSS BOMB CREAM DUO
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$80 SOFT MATTE COMPLEXION ESSENTIALS WITH BRUSH
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Fenty Beauty offers 20% OFF Select Items. Free Shipping.
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Fenty Beauty offers 25% OFF Fenty Beauty Holiday Sets. Free Standard 3-Day Shipping on All U.S. Merchandise Orders.
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Fenty Beauty has Cyber Week Extended！25% OFF Sitewide + Up to 75% OFF Select Items + Free 5-Piece Gift on $100+ Orders. Free Any US Shipping.
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Fenty Beauty offers Up to 75% OFF Select Items for Cyber Week Sale. Free shipping for any US order.
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$12$17 PRO FILT'R MINI INSTANT RETOUCH PRIMER
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$20$59 BODY LAVA BODY LUMINIZER
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$11$22 SLIP SHINE SHEER SHINY LIPSTICK
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$22$32 FLASH NAP INSTANT REVIVAL PRIMING EYE GEL-CREAM WITH GREEN TEA + PERSIAN SILK TREE
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$12$18 PRO FILT'R HYDRATING LONGWEAR FOUNDATION
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$16$24 FULL FRONTAL VOLUME, LIFT & CURL MASCARA
